Data / Investment advisers / Kentucky / Saling Wealth Advisors
Saling Wealth Advisors, Louisville, KY: $618 million AUM, SEC registered investment adviser
Updated November 7, 2026. Source: the SEC's Form ADV data files for investment advisers.
Saling Wealth Advisors is an SEC registered investment adviser with its main office in Louisville, Kentucky and reports $618 million in regulatory assets under management in its Form ADV filed March 10, 2026. Its clients include high net worth individuals, individuals and corporations and other businesses. It is paid through a percentage of assets under management and fixed fees.
The request: Watch Saling Wealth Advisors (CRD number 283226): each new Form ADV amendment, with AUM, clients and private funds. $10 of work on sign-up, no card.
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- Registration
- SEC registered investment adviser
- CRD number
- 283226
- SEC file number
- 801-107417
- SEC status
- Approved, effective March 16, 2016
- Legal name
- Cardinal Strategic Wealth Guidance, LLC
- Main office
- 9750 Ormsby Station Road Suite 102, Louisville, KY 40223
- Phone
- (502) 805-3000
- Website
- salingwealthadvisors.com
- Regulatory AUM
- $617,652,976 in the Form ADV filed March 10, 2026
- Discretionary AUM
- $580,185,996
- Non discretionary AUM
- $37,466,980
- Accounts
- 895
- Employees
- 11, of which 9 give investment advice
- Form of organization
- Limited Liability Company
- Paid through
- a percentage of assets under management, fixed fees
- Form ADV Item 11 disclosures
- None reported
- Latest Form ADV filing
- March 10, 2026
- SEC record
- Investment Adviser Public Disclosure
Clients
Client types the adviser reports in Form ADV item 5.D, with the AUM it attributes to each.
| Client type | Clients | AUM |
|---|---|---|
| High net worth individuals | 119 | $530.8 million |
| Individuals (other than high net worth individuals) | 108 | $48.1 million |
| Corporations or other businesses | 2 | $38.2 million |
| Charitable organizations | 1 | $531,657 |
AUM in the SEC's monthly files
Each change in the AUM the adviser reported across the monthly SEC files held here, with the first file that shows the new value.
| First in the file of | AUM | Form ADV filed |
|---|---|---|
| April 1, 2026 | $617.7 million | March 10, 2026 |
| December 1, 2025 | $517.6 million | August 20, 2025 |
Other advisers in Louisville
| Adviser | City | AUM | Private funds | Source |
|---|---|---|---|---|
| Parthenon LLC | Louisville | $1.22 billion | 1 | adviserinfo.sec.gov |
| Waycross Partners, LLC | Louisville | $1.18 billion | Not listed | adviserinfo.sec.gov |
| Harvey Investment Company, LLC | Louisville | $1.03 billion | Not listed | adviserinfo.sec.gov |
| Castellan | Louisville | $882.2 million | 8 | adviserinfo.sec.gov |
| Ramsey Quantitative Systems, Inc. | Louisville | $691.4 million | 2 | adviserinfo.sec.gov |
| Atlas Brown | Louisville | $605.2 million | Not listed | adviserinfo.sec.gov |
| Reliant Wealth Planning, LLC | Louisville | $595.2 million | Not listed | adviserinfo.sec.gov |
| Alexander Investment Services Co. | Louisville | $576.8 million | Not listed | adviserinfo.sec.gov |
Also on SpecStream
- Investment advisers in Louisville, KY
- Investment advisers in Kentucky
- Advisers with $500 million to $1 billion in AUM
- Advisers serving high net worth individuals
- Advisers serving individuals
- Saling Wealth Advisors on the SEC's adviser search
Public data published by the US Securities and Exchange Commission (US government work). Advisers report these values themselves in Form ADV, and neither the SEC nor the states approve or guarantee them. AUM is regulatory assets under management as the adviser reported it in Form ADV item 5.F, which can differ from the AUM a firm quotes elsewhere. Exempt reporting advisers do not report AUM. Office address, phone and website are the adviser's main office as filed; a firm that files its main office as a private residence shows no street address or phone. An Item 11 disclosure is a reported event, not a finding about the firm today. Details for each firm are on the SEC's Investment Adviser Public Disclosure site. This page uses SEC data and is not endorsed or certified by the SEC. Free to reuse with credit to SpecStream under CC BY 4.0. Spot a wrong value? Write to [email protected] with the link to this page.