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Data / Investment advisers / Michigan / Schwartz Investment Counsel Inc

Schwartz Investment Counsel Inc, Plymouth, MI: $3.7 billion AUM, SEC registered investment adviser

Updated November 7, 2026. Source: the SEC's Form ADV data files for investment advisers.

Schwartz Investment Counsel Inc is an SEC registered investment adviser with its main office in Plymouth, Michigan and reports $3.7 billion in regulatory assets under management in its Form ADV filed September 21, 2026. Its clients include investment companies, high net worth individuals and pension and profit sharing plans. It is paid through a percentage of assets under management.

The request: Watch Schwartz Investment Counsel Inc (CRD number 104693): each new Form ADV amendment, with AUM, clients and private funds. $10 of work on sign-up, no card.

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Registration
SEC registered investment adviser
CRD number
104693
SEC file number
801-32773
SEC status
Approved, effective August 29, 1988
Main office
801 W. Ann Arbor Trail Ste 244, Plymouth, MI 48170
Phone
(734) 455-7777
Regulatory AUM
$3,738,338,940 in the Form ADV filed September 21, 2026
Discretionary AUM
$3,738,338,940
Accounts
74
Employees
20, of which 11 give investment advice
Form of organization
Corporation
Paid through
a percentage of assets under management
Other offices
1
Form ADV Item 11 disclosures
None reported
Latest Form ADV filing
September 21, 2026
SEC record
Investment Adviser Public Disclosure

Clients

Client types the adviser reports in Form ADV item 5.D, with the AUM it attributes to each.

Client typeClientsAUM
Investment companies1$3.64 billion
High net worth individuals19$58.9 million
Pension and profit sharing plans6$21.1 million
Corporations or other businessesFewer than 5$17.7 million
Charitable organizations6$3.9 million
Individuals (other than high net worth individuals)Fewer than 5$175,233

AUM in the SEC's monthly files

Each change in the AUM the adviser reported across the monthly SEC files held here, with the first file that shows the new value.

First in the file ofAUMForm ADV filed
October 2, 2026$3.74 billionSeptember 21, 2026
April 1, 2026$3.79 billionMarch 26, 2026
December 1, 2025$3.65 billionMay 23, 2025

Other advisers in Michigan

AdviserCityAUMPrivate fundsSource
Advance Capital Management IncSouthfield$4.98 billionNot listedadviserinfo.sec.gov
CG Advisory ServicesWilliamston$4.64 billionNot listedadviserinfo.sec.gov
Advisory Alpha, LLCHolland$4.37 billionNot listedadviserinfo.sec.gov
Azimuth Capital ManagementBloomfield Hills$3.99 billionNot listedadviserinfo.sec.gov
Corecap AdvisorsSouthfield$3.99 billionNot listedadviserinfo.sec.gov
Red Cedar Investment ManagementGrand Rapids$3.33 billion1adviserinfo.sec.gov
Innovia Wealth, LLCGrand Rapids$3.29 billion2adviserinfo.sec.gov
Retirement Income Solutions, Inc.Ann Arbor$2.97 billionNot listedadviserinfo.sec.gov

Also on SpecStream

Public data published by the US Securities and Exchange Commission (US government work). Advisers report these values themselves in Form ADV, and neither the SEC nor the states approve or guarantee them. AUM is regulatory assets under management as the adviser reported it in Form ADV item 5.F, which can differ from the AUM a firm quotes elsewhere. Exempt reporting advisers do not report AUM. Office address, phone and website are the adviser's main office as filed; a firm that files its main office as a private residence shows no street address or phone. An Item 11 disclosure is a reported event, not a finding about the firm today. Details for each firm are on the SEC's Investment Adviser Public Disclosure site. This page uses SEC data and is not endorsed or certified by the SEC. Free to reuse with credit to SpecStream under CC BY 4.0. Spot a wrong value? Write to [email protected] with the link to this page.