Data / Investment advisers / Kansas / Prime Capital Financial
Prime Capital Financial, Overland Park, KS: $39.1 billion AUM, SEC registered investment adviser
Updated November 7, 2026. Source: the SEC's Form ADV data files for investment advisers.
Prime Capital Financial is an SEC registered investment adviser with its main office in Overland Park, Kansas and reports $39.1 billion in regulatory assets under management in its Form ADV filed October 22, 2026. Its clients include pension and profit sharing plans, high net worth individuals and individuals. It is paid through a percentage of assets under management, hourly charges and fixed fees.
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- Registration
- SEC registered investment adviser
- CRD number
- 288712
- SEC file number
- 801-110709
- SEC status
- Approved, effective June 23, 2017
- Legal name
- Prime Capital Investment Advisors, LLC
- Main office
- 6201 College Blvd. Suite #150, Overland Park, KS 66211
- Phone
- (800) 493-6226
- Website
- primefinancialfargo.com
- Regulatory AUM
- $39,139,607,871 in the Form ADV filed October 22, 2026
- Discretionary AUM
- $19,555,132,692
- Non discretionary AUM
- $19,584,475,179
- Accounts
- 55,376
- Employees
- 460, of which 261 give investment advice
- Form of organization
- Limited Liability Company
- Paid through
- a percentage of assets under management, hourly charges, fixed fees, performance based fees, other fees
- Other offices
- 87
- Form ADV Item 11 disclosures
- None reported
- Latest Form ADV filing
- October 22, 2026
- SEC record
- Investment Adviser Public Disclosure
Clients
Client types the adviser reports in Form ADV item 5.D, with the AUM it attributes to each.
| Client type | Clients | AUM |
|---|---|---|
| Pension and profit sharing plans | 1,378 | $17.73 billion |
| High net worth individuals | 5,571 | $12.98 billion |
| Individuals (other than high net worth individuals) | 16,558 | $5.84 billion |
| Pooled investment vehicles | 1 | $1.80 billion |
| Corporations or other businesses | 382 | $739 million |
| Charitable organizations | 75 | $43.5 million |
AUM in the SEC's monthly files
Each change in the AUM the adviser reported across the monthly SEC files held here, with the first file that shows the new value.
| First in the file of | AUM | Form ADV filed |
|---|---|---|
| April 1, 2026 | $39.14 billion | March 11, 2026 |
| December 1, 2025 | $30.11 billion | June 6, 2025 |
Other advisers in Overland Park
| Adviser | City | AUM | Private funds | Source |
|---|---|---|---|---|
| Creative Planning | Overland Park | $295.57 billion | 5 | adviserinfo.sec.gov |
| Onedigital | Overland Park | $155.41 billion | Not listed | adviserinfo.sec.gov |
| Mariner | Overland Park | $125.41 billion | 2 | adviserinfo.sec.gov |
| Mariner Advisor Network | Overland Park | $9.57 billion | Not listed | adviserinfo.sec.gov |
| Tortoise Capital Advisors, L.L.C. | Overland Park | $8.93 billion | 1 | adviserinfo.sec.gov |
| Mariner Independent | Overland Park | $7.34 billion | Not listed | adviserinfo.sec.gov |
| Creativeone Wealth, LLC | Overland Park | $6.25 billion | Not listed | adviserinfo.sec.gov |
| Two West Capital Advisors LLC | Overland Park | $3.89 billion | Not listed | adviserinfo.sec.gov |
Also on SpecStream
- Investment advisers in Overland Park, KS
- Investment advisers in Kansas
- Advisers with $10 billion to $100 billion in AUM
- Advisers serving pension and profit sharing plans
- Advisers serving high net worth individuals
- Prime Capital Financial on the SEC's adviser search
Public data published by the US Securities and Exchange Commission (US government work). Advisers report these values themselves in Form ADV, and neither the SEC nor the states approve or guarantee them. AUM is regulatory assets under management as the adviser reported it in Form ADV item 5.F, which can differ from the AUM a firm quotes elsewhere. Exempt reporting advisers do not report AUM. Office address, phone and website are the adviser's main office as filed; a firm that files its main office as a private residence shows no street address or phone. An Item 11 disclosure is a reported event, not a finding about the firm today. Details for each firm are on the SEC's Investment Adviser Public Disclosure site. This page uses SEC data and is not endorsed or certified by the SEC. Free to reuse with credit to SpecStream under CC BY 4.0. Spot a wrong value? Write to [email protected] with the link to this page.