Data / Investment advisers / Utah / North Capital
North Capital, Salt Lake City, UT: $366 million AUM, SEC registered investment adviser
North Capital is an SEC registered investment adviser with its main office in Salt Lake City, Utah and reports $366 million in regulatory assets under management in its Form ADV filed May 5, 2026. Its clients include high net worth individuals, investment companies and individuals. It is paid through a percentage of assets under management, hourly charges and fixed fees.
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- Registration
- SEC registered investment adviser
- CRD number
- 148802
- SEC file number
- 801-110598
- SEC status
- Approved, effective May 17, 2017
- Legal name
- North Capital, Inc.
- Main office
- 623 E Fort Union Blvd. Suite 101, Salt Lake City, UT 84047
- Website
- northcapital.com
- Regulatory AUM
- $365,760,255 in the Form ADV filed May 5, 2026
- Discretionary AUM
- $342,967,563
- Non discretionary AUM
- $22,792,692
- Accounts
- 550
- Employees
- 12, of which 6 give investment advice
- Form of organization
- Corporation
- Paid through
- a percentage of assets under management, hourly charges, fixed fees
- Other offices
- 1
- Form ADV Item 11 disclosures
- None reported
- Latest Form ADV filing
- May 5, 2026
- SEC record
- Investment Adviser Public Disclosure
Clients
Client types the adviser reports in Form ADV item 5.D, with the AUM it attributes to each.
| Client type | Clients | AUM |
|---|---|---|
| High net worth individuals | 51 | $246.4 million |
| Investment companies | 1 | $66.7 million |
| Individuals (other than high net worth individuals) | 119 | $22.4 million |
| Pension and profit sharing plans | 3 | $12.7 million |
| Banking or thrift institutions | 1 | $7.2 million |
| Charitable organizations | 3 | $6.5 million |
| Corporations or other businesses | 4 | $3.9 million |
AUM in the SEC's monthly files
Each change in the AUM the adviser reported across the monthly SEC files held here, with the first file that shows the new value.
| First in the file of | AUM | Form ADV filed |
|---|---|---|
| June 1, 2026 | $365.8 million | May 5, 2026 |
| December 1, 2025 | $292.6 million | June 27, 2025 |
Other advisers in Salt Lake City
| Adviser | City | AUM | Private funds | Source |
|---|---|---|---|---|
| Lefavi Wealth Management | Salt Lake City | $445 million | Not listed | adviserinfo.sec.gov |
| Sorenson Impact Advisory | Salt Lake City | $424.3 million | Not listed | adviserinfo.sec.gov |
| Smedley Financial Services Inc | Salt Lake City | $396.7 million | Not listed | adviserinfo.sec.gov |
| Cannon Capital Management, Inc. | Salt Lake City | $386.1 million | Not listed | adviserinfo.sec.gov |
| Asilia Credit Investments | Salt Lake City | $365.9 million | 7 | adviserinfo.sec.gov |
| Navigate Financial LLC | Salt Lake City | $337.9 million | Not listed | adviserinfo.sec.gov |
| Slayton Lewis Inc | Salt Lake City | $334.4 million | Not listed | adviserinfo.sec.gov |
| Wealth Management Cpas, LLC | Salt Lake City | $329.2 million | Not listed | adviserinfo.sec.gov |
Also on SpecStream
- Investment advisers in Salt Lake City, UT
- Investment advisers in Utah
- Advisers with $100 million to $500 million in AUM
- Advisers serving high net worth individuals
- Advisers serving investment companies
- North Capital on the SEC's adviser search
Updated November 7, 2026. Read from the SEC's Form ADV data files for investment advisers. Public data published by the US Securities and Exchange Commission (US government work). Advisers report these values themselves in Form ADV, and neither the SEC nor the states approve or guarantee them. AUM is regulatory assets under management as the adviser reported it in Form ADV item 5.F, which can differ from the AUM a firm quotes elsewhere. Exempt reporting advisers do not report AUM. Office address, phone and website are the adviser's main office as filed; a firm that files its main office as a private residence shows no street address or phone. An Item 11 disclosure is a reported event, not a finding about the firm today. Details for each firm are on the SEC's Investment Adviser Public Disclosure site. This page uses SEC data and is not endorsed or certified by the SEC. Free to reuse with credit to SpecStream under CC BY 4.0. Spot a wrong value? Write to [email protected] with the link to this page.