D&B Hoovers alternatives in 2026
Accounts by any trait, at 5¢ to $1 a row.
D&B Hoovers Essentials costs $49 a month for 150 Company Credits and 150 Contact Credits, or $529 a year for 1,800 of each, and Enterprise is sold by quote. You search its database of 330M+ companies through 130+ filters, so an account whose trait is not a filter never reaches your list.
SpecStream is the live web data engine for teams and agents. Describe your accounts in plain words, with the tools they run, the roles they hire for or the markets they entered, and every match on the live web reaches your CRM as a row with its buying committee. A row costs 5¢, 15¢ or $1, an email adds 5¢, and you approve the most a run can cost before it starts.
New accounts get $10 of credit, no card.
SpecStream and D&B Hoovers side by side
| SpecStream | D&B Hoovers | |
|---|---|---|
| What you send | The accounts you want in plain words, with the conditions every row must meet | A search of its database with 130+ filters, or a question through its MCP connection |
| What you get back | Structured rows, one record per company, with facts from many sites joined and the buying committee on the row. Source URL and read time on every value | Company and contact records from the Dun & Bradstreet Data Cloud, with news, trigger events and buying signals |
| Where the data comes from | The live web, read for your request, and public databases read every morning at specstream.ai/data: every company that filed a Form D since 2023 with its filing history, nearly 2 million US nonprofits, open federal contracts and grants, and local businesses. Signals such as funding rounds, new executives and layoffs at specstream.ai/signals | Its own database: 330M+ companies and 520M+ contacts, with 70M+ emails and 60M+ direct dials |
| The unit you pay for | A delivered row: 5¢, 15¢ or $1 by how much the row needs, plus 5¢ for an email and 15¢ for a phone. The same rate on every plan. A row left out, a retry and a run that finds nothing are not charged | A credit. Essentials is $49 a month for 150 Company Credits and 150 Contact Credits, or $529 a year for 1,800 of each |
| What $49 buys | 980 accounts at 5¢ a row, or 490 accounts with a contact's email on each | 150 companies and contacts on the monthly plan |
| Plans for a team | Pro $19, Scale $99 and Team $499 a month, all spent as credit at the same row rates, with no seats. A yearly plan adds 20% more credit | Enterprise is sold by quote. Vendr reports a median Dun & Bradstreet contract of $41,700 a year across 110 purchases |
| How to start | $10 of credit, no card | The first month of Essentials is free. The plan then renews automatically each term |
| What the next term costs | The same row rates. The most a run can cost is quoted before it starts, nothing runs until you approve it, and there are no automatic overages. A top-up never expires | The list price in effect at the time of renewal, which its page says may be higher than today's price. More credits can be added at any time |
| Reruns and change labels | Hourly to yearly. Each row comes back labeled changed, unchanged or no longer matching. A changed or new row costs half its rate, an unchanged row 1¢ | SmartLists send daily news alerts, opportunity triggers and conversation starters on priority accounts |
| MCP and API | MCP server, REST API, Python and TypeScript SDKs, a CLI and A2A. An agent can buy one request with no account, by card or in USDC | An MCP connection that brings Hoovers company, contact, news and trigger data into AI tools and agent workflows |
| Where the data goes | Google Sheets, Excel, Airtable, Notion, monday.com, HubSpot, Salesforce, Pipedrive, Attio, Slack, Teams, Zapier, Make, n8n and signed webhooks | Salesforce, named on its product page, and AI tools through MCP |
Why D&B Hoovers buyers move to SpecStream
Accounts by a trait no filter lists
Your best accounts share a trait no filter lists. Describe it, and every account that has it reaches your CRM with its buying committee and a link to where the trait shows.
D&B Hoovers gives you 130+ filters over the records it holds. On SpecStream the request is the whole job: companies by the tools they run, the roles they hire for, the markets they entered or the wording on their own site. SpecStream reads the request back as parts you can edit, the conditions every row must meet and the facts to bring back, then searches the live web, reads each page and joins what it finds into one record per account. Every row meets the conditions you wrote.
490 accounts with an email for the price of 150
Hoovers Essentials sells 150 companies and contacts for $49 a month. SpecStream bills the rows that meet your request: 5¢ for a row with up to 5 facts, 15¢ for up to 15 facts and one set of related records, and $1 for a deep row with no limit. A person's email adds 5¢ and a phone 15¢. $49 is 490 accounts with an email on each, and 1,000 accounts with the buying committee cost $150, plus 5¢ an email.
Each email says whether a page printed it, and one built from the company's published pattern is labeled likely. Duplicates, rows you already own and rows a page contradicts are not charged.
The price is set before the run
A Hoovers plan renews automatically at the list price in effect at renewal, and Enterprise starts with a sales quote. Every SpecStream request gets a quote of the most it can cost, good for 30 minutes. Nothing runs until you approve it, the charge never goes past that amount, and whatever the run does not use goes back to your balance. Reading and pricing a request cost nothing, and the row rates are the same on every plan.
Funding filings and new executives, every morning
SpecStream reads the public databases a sales team watches for a reason to call. In the week of November 2, 2026, 494 operating companies filed a Form D reporting $29.51 billion sold, each one a row at specstream.ai/data/form-d. Funding rounds, new executives and layoffs are at specstream.ai/signals, and you can ask for your own cut of any of them.
SpecStream's Search API scores 97.9 F-score on all 1,000 official SimpleQA Verified questions (978 correct), and 64.0 item F1 and 43.4 row F1 on all 200 official WideSearch tasks. The scores and method are on benchmarks.
The accounts stay up to date in your CRM
Save the request and it reruns hourly to yearly. Each row comes back labeled changed, unchanged or no longer matching, and new matches arrive in HubSpot, Salesforce, Pipedrive, Attio, Sheets, Slack or Teams with no code. A changed or new row costs half its rate (3¢, 8¢ or 50¢) and an unchanged row costs 1¢, so rechecking 1,000 accounts that did not change costs $10. Rows you already own are never charged again.
Other D&B Hoovers alternatives
SpecStream
The live web data engine for teams and agents. One request in plain words returns every matching account as a structured row with its buying committee, at 5¢, 15¢ or $1 a delivered row, plus 5¢ for an email and 15¢ for a phone. You approve the most a run can cost before it starts, and new accounts get $10 of credit, no card.
Lusha
A contact database sold in credits. The Free plan has up to 40 credits a month, and Pro billed monthly is $69.90 for 600 credits a month. An email takes 1 credit and a phone number 5, so 600 credits is 120 phone numbers. SpecStream adds a phone to a row for 15¢ and an email for 5¢, on accounts chosen by the conditions you wrote.
Lead411
A contact database sold by exports. Its entry plan is $49 a month for 1,000 exports, after a 7 day trial with 50 free exports. SpecStream finds the accounts first, by any trait on the live web, and bills each one as a delivered row at 5¢, 15¢ or $1.
Apollo.io
A sales platform sold by the seat, with every seat on an account on the same plan. A user can select and export up to 10,000 leads in one click from its database. SpecStream has no seats: a team and its agents spend from one balance, and each account is checked against your conditions on the live web before it is delivered.
Cognism
A contact database sold by quote. Its core prospecting package includes 5 seats, each seat carries an allocation of credits, and the price comes from a call with its sales team. SpecStream publishes its rates, 5¢, 15¢ or $1 a row on every plan, and quotes the most a run can cost before it starts.
How SpecStream scores
The same numbers as the benchmarks page, from the official tasks and scorers.
How to switch from D&B Hoovers
Write the accounts you want in plain words, or import the list you exported from D&B Hoovers, up to 20,000 rows, and SpecStream fills in or checks each row. Sign up and you get $10 of credit, no card. At 5¢ a row, that is up to 200 rows.
Or send the request from code. This call spends nothing: the 402 reply shows how SpecStream read the request, the columns and the most it can cost.
curl -i https://api.specstream.ai/v1/agent/lists \
-H "Content-Type: application/json" \
-d '{"request": "B2B software companies in Germany with 50 to 500 employees that run Salesforce and are hiring for revenue operations, with the head of sales, the head of revenue operations and a work email for each", "count": 25}'Approve that maximum by card through Stripe's Link agent wallet, or in USDC, and you pay for the rows found. On an account, your agent uses the MCP server at https://api.specstream.ai/mcp and your team uses the workspace, from the same balance.
Frequently asked questions
Something we didn't answer? Talk to a human
How much does D&B Hoovers cost?
What is the best D&B Hoovers alternative?
Is there a cheaper alternative to D&B Hoovers?
Does D&B Hoovers have a free trial?
How accurate is SpecStream?
Can SpecStream fill in a list I exported from D&B Hoovers?
Does SpecStream have an API and an MCP server?
https://api.specstream.ai/mcp with OAuth or an API key, and the REST API, the Python and TypeScript SDKs and a CLI use the same balance.Sources
SpecStream wrote this page. Each rival figure comes from that company's own page, and the contract median from Vendr.
- SpecStream pricingspecstream.ai/pricing, read Nov 9, 2026
- SpecStream for agentsspecstream.ai/agents.md, read Nov 9, 2026
- SpecStream benchmarksspecstream.ai/benchmarks, read Nov 9, 2026
- SpecStream data, Form Dspecstream.ai/data/form-d, read Nov 9, 2026
- SpecStream signalsspecstream.ai/signals, read Nov 9, 2026
- D&B Hoovers Essentialsdnb.com/products/dnb-hoovers/hoovers-essentials.html, read Nov 9, 2026
- D&B Hoovers for small businessdnb.com/en-us/products/dnb-hoovers-smb.html, read Nov 9, 2026
- D&B Hooversdnb.com/en-us/products/dnb-hoovers.html, read Nov 9, 2026
- Vendr, Dun & Bradstreetvendr.com/marketplace/dun-and-bradstreet, read Nov 9, 2026
- Lusha pricinglusha.com/pricing/, read Nov 9, 2026
- Lead411 pricinglead411.com/pricing/, read Nov 9, 2026
- Apollo.io pricingapollo.io/pricing, read Nov 9, 2026
- Cognism pricingcognism.com/pricing, read Nov 9, 2026




