Data / Federal awards / NAICS 611430 / VITALSMARTS, LC
VITALSMARTS, LC: 46 federal contract awards, $2.4 million obligated (FY2024 to FY2027)
VITALSMARTS, LC (UEI HN5DPXQDW555), Provo, UT, received 46 federal prime contract awards with $2.4 million obligated in fiscal years 2024 to 2027, from 15 agencies under 8 NAICS codes. Its largest buyer is Department of Defense ($1.1 million) and its largest code is NAICS 611430 Professional and Management Development Training.
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- UEI
- HN5DPXQDW555
- Location
- Provo, UT
- Business size
- Other Than Small Business
- Contract awards
- 46
- Obligated
- $2.4 million
- First action in window
- 2023-11-02
- Latest action
- 2026-09-17
Where the work is
NAICS codes, with the other winners in each.
| NAICS | Industry | Awards | Obligated |
|---|---|---|---|
| 611430 | Professional and Management Development Training | 32 | $1.5 million |
| 611710 | Educational Support Services | 6 | $594,126 |
| 513130 | Book Publishers | 3 | $160,629 |
| 339112 | Surgical and Medical Instrument Manufacturing | 1 | $105,000 |
| 541611 | Administrative Management and General Management Consulting Services | 1 | $59,925 |
| 323117 | Books Printing | 1 | $25,000 |
| 541618 | Other Management Consulting Services | 1 | $4,134 |
| 511130 | Book Publishers | 1 | $0 |
Buying agencies
| Agency | Awards | Obligated |
|---|---|---|
| Department of Defense | 13 | $1.1 million |
| Department of the Treasury | 2 | $428,000 |
| Department of Veterans Affairs | 10 | $332,119 |
| Department of Health and Human Services | 2 | $184,656 |
| Department of the Interior | 2 | $154,433 |
| Executive Office of the President | 2 | $70,648 |
| National Aeronautics and Space Administration | 2 | $51,745 |
| Department of Homeland Security | 1 | $50,738 |
| Department of State | 5 | $35,980 |
| General Services Administration | 1 | $33,000 |
Obligations by fiscal year
| Fiscal year | Obligated |
|---|---|
| FY2024 | $1 million |
| FY2025 | $315,041 |
| FY2026 | $1.1 million |
Contract awards
All 46 awards in fiscal years 2024 to 2027.
| Award ID | Agency | Type | NAICS | What it buys | Obligated in window | Award value | Starts | Ends | Place of performance | Source |
|---|---|---|---|---|---|---|---|---|---|---|
| N0018926PW021 | Department of Defense | Purchase Order | 611710 | CRUCIAL LEARNING ENTERPRISE PLAN ASSESSMENT. | $360,596 | $360,596 | March 5, 2026 | March 15, 2027 | Newport, RI | usaspending.gov |
| 205AE924P00209 | Department of the Treasury | Purchase Order | 611430 | THE PROFESSIONAL SKILLS ACADEMY REQUESTS THE PURCHASE AND DELIVERY OF STUDENT TRAINING MATERIALS TO PROVIDE TRAINING TO IRS EMPLOYEES. 1000 | $214,000 | $214,000 | September 25, 2024 | March 18, 2025 | Provo, UT | usaspending.gov |
| 205AE924P00229 | Department of the Treasury | Purchase Order | 611430 | CRUCIAL CONVERSATION ACCOUNTABILITY TRAINING MATERIAL | $214,000 | $214,000 | September 25, 2024 | September 24, 2025 | Salina, KS | usaspending.gov |
| N0018925PG033 | Department of Defense | Purchase Order | 611710 | STRENGTH DEPLOYMENT INVENTORY | $203,550 | $203,550 | March 1, 2025 | February 28, 2026 | Provo, UT | usaspending.gov |
| 75H71226P00114 | Department of Health and Human Services | Purchase Order | 611430 | CRUCIAL LEARNING CORE STRENGTHS / SDI 2.0 BUSINESS PLAN SUBSCRIPTION/LICENSURE - PHOENIX AREA | $179,225 | $179,225 | September 1, 2026 | August 31, 2029 | Phoenix, AZ | usaspending.gov |
| 140D0426P0300 | Department of the Interior | Purchase Order | 611430 | CRUCIAL LEARNING EXCHANGEABLE LEARNER LICENSES FOR THE OFFICE OF EMPLOYEE DEVELOPMENT (OED). | $138,683 | $138,683 | August 24, 2026 | August 23, 2027 | Provo, UT | usaspending.gov |
| W91QF426FA059 | Department of Defense | Delivery Order | 513130 | AMSC STRENGTHS DEPLOYMENT INVENTORY LEARNING ASSESSMENTS PROCUREMENT FOR FY 26 UNDER CONTRACT W91QF425DA007. | $134,679 | $134,679 | March 5, 2026 | August 6, 2026 | Fort Leavenworth, KS | usaspending.gov |
| 36C24826P1018 | Department of Veterans Affairs | Purchase Order | 339112 | CRUCIAL LEARNING | $105,000 | $105,000 | July 8, 2026 | September 14, 2026 | Provo, UT | usaspending.gov |
| SP470226P0002 | Department of Defense | Purchase Order | 611430 | SDI EDUCATIONAL SERVICES | $100,992 | $100,992 | January 26, 2026 | January 25, 2027 | Columbus, OH | usaspending.gov |
| W91CRB24P0005 | Department of Defense | Purchase Order | 611430 | PURCHASE OF POWER OF HABITS PARTICIPANT SUITES FOR ARMY CENTER OF EXCELLENCE | $80,400 | $80,400 | April 30, 2024 | May 15, 2024 | Huntsville, AL | usaspending.gov |
| 36C24624P1135 | Department of Veterans Affairs | Purchase Order | 611430 | CRUCIAL LEARNING COURSE MATERIALS AND TRAINER | $74,867 | $74,867 | May 6, 2024 | May 5, 2025 | Provo, UT | usaspending.gov |
| 36C26026P0627 | Department of Veterans Affairs | Purchase Order | 541611 | CRUCIAL LEARNING LICENSING, WORKSHOPS, AND CERTIFICATION | $59,925 | $59,925 | August 1, 2026 | July 31, 2027 | Seattle, WA | usaspending.gov |
| 70CMSD26C00000011 | Department of Homeland Security | Definitive Contract | 611430 | THIS AWARD IS FOR SUPERVISOR TRAINING ASSESSMENTS AT THE OFFICE OF LEADERSHIP AND CAREER DEVELOPMENT. | $50,738 | $50,738 | September 8, 2026 | September 7, 2027 | Washington, DC | usaspending.gov |
| 11316024P0002OAS | Executive Office of the President | Purchase Order | 611430 | CRUCIAL CONVERSATIONS FOR MASTERING DIALOGUE KITS | $45,425 | $45,425 | March 6, 2024 | March 5, 2025 | Washington, DC | usaspending.gov |
| W9127S25P0005 | Department of Defense | Purchase Order | 611430 | CRUCIAL CONVERSATION | $35,685 | $35,685 | January 17, 2025 | February 15, 2025 | Little Rock, AR | usaspending.gov |
| W911PT25P0135 | Department of Defense | Purchase Order | 611430 | CONTRACTOR TO PROVIDE MASTERING DIALOGUE TRAINING FOR WORKFORCE AT THE WATERVLIET ARSENAL, NY 12189. | $35,022 | $35,022 | June 17, 2025 | August 30, 2025 | Watervliet, NY | usaspending.gov |
| 47QACA26P0056 | General Services Administration | Purchase Order | 611430 | CRUCIAL CONVERSATIONS TRAINING MATERIAL | $33,000 | $33,000 | September 17, 2026 | September 16, 2027 | Washington, DC | usaspending.gov |
| N6600124P6021 | Department of Defense | Purchase Order | 611430 | CRUCIAL CONVERSATIONS COURSE MATERIALS | $31,140 | $31,140 | November 2, 2023 | November 12, 2023 | Provo, UT | usaspending.gov |
| 80NSSC25PA504 | National Aeronautics and Space Administration | Purchase Order | 611430 | TRAINING MATERIALS | $27,450 | $27,450 | January 31, 2025 | February 7, 2025 | Provo, UT | usaspending.gov |
| N6600125P6024 | Department of Defense | Purchase Order | 611430 | GETTING THINGS DONE SYSTEMS KIT | $27,060 | $27,060 | November 19, 2024 | November 25, 2024 | San Diego, CA | usaspending.gov |
| 36C26224P0694 | Department of Veterans Affairs | Purchase Order | 513130 | CRUCIAL CONVERSATIONS | $25,950 | $25,950 | February 13, 2024 | April 15, 2024 | Provo, UT | usaspending.gov |
| N0018924PR076 | Department of Defense | Purchase Order | 611430 | CRUCIAL LEARNING VIRTUAL COURSE MATERIAL | $25,700 | $25,700 | May 10, 2024 | May 15, 2024 | Mechanicsburg, PA | usaspending.gov |
| 11316025P0207OAS | Executive Office of the President | Purchase Order | 611430 | TRAINING BOOKS AND LEARNING GUIDES` | $25,223 | $25,223 | May 20, 2025 | May 20, 2025 | Washington, DC | usaspending.gov |
| 36C24626P0571 | Department of Veterans Affairs | Purchase Order | 323117 | CRUCIAL CONVERSATIONS SUPERVISOR KITS | $25,000 | $25,000 | May 15, 2026 | May 14, 2027 | Provo, UT | usaspending.gov |
| 80NSSC25PB135 | National Aeronautics and Space Administration | Purchase Order | 611430 | CRUCIAL CONVERSATIONS FOR MASTERING DIALOGUE, LIVE/IN-PERSON INSTRUCTOR-LED TRAINING | $24,295 | $24,295 | July 23, 2025 | July 24, 2025 | Provo, UT | usaspending.gov |
| 36C24624P1102 | Department of Veterans Affairs | Purchase Order | 611430 | TRAINING MATERIALS | $24,000 | $24,000 | April 25, 2024 | July 31, 2024 | Provo, UT | usaspending.gov |
| W911PT24P0060 | Department of Defense | Purchase Order | 611430 | TO COVER THE COST FOR THE CONTRACTOR TO PROVIDE CRUCIAL CONVERSATIONS TRAINING CLASS FOR WATERVLIET ARSENAL SUPERVISORY STAFF AT WATERVLIET | $23,575 | $23,575 | February 13, 2024 | March 31, 2024 | Watervliet, NY | usaspending.gov |
| 19ES6024P0717 | Department of State | Purchase Order | 611710 | PURCHASE OF PROFESSIONAL TRAINING SERVICE | $18,850 | $18,850 | June 28, 2024 | July 13, 2024 | El Salvador | usaspending.gov |
| 49100424P9005 | National Science Foundation | Purchase Order | 611430 | TRAINING: COURSE MATERIALS - CRUCIAL CONVERSATIONS FOR MASTERING DIALOGUE | $16,025 | $16,025 | September 1, 2024 | September 1, 2025 | Alexandria, VA | usaspending.gov |
| 140G0224P0036 | Department of the Interior | Purchase Order | 611430 | PURCHASE OF CRUCIAL CONVERSATIONS TRAINING MATERIALS | $15,750 | $15,750 | January 3, 2024 | January 9, 2024 | Provo, UT | usaspending.gov |
| 49100424P9003 | National Science Foundation | Purchase Order | 611430 | TRAINING: IN-PERSON COURSE MATERIALS - CRUCIAL CONVERSATIONS FOR MASTERING DIALOGUE | $15,125 | $15,125 | February 26, 2024 | March 30, 2024 | Alexandria, VA | usaspending.gov |
| 72026324P00051 | Agency for International Development | Purchase Order | 611430 | TRAINING MATERIAL. | $13,750 | $13,750 | May 23, 2024 | June 30, 2024 | Egypt | usaspending.gov |
| 36C26125P0177 | Department of Veterans Affairs | Purchase Order | 611430 | CRUCIAL CONVERSATIONS | $12,820 | $12,820 | October 30, 2024 | December 31, 2024 | Fresno, CA | usaspending.gov |
| 19PCRD25KA574 | Department of State | Purchase Order | 611710 | PROFESSIONAL TRAINING | $11,130 | $11,130 | March 29, 2025 | April 10, 2025 | Provo, UT | usaspending.gov |
| 36C25724P0198 | Department of Veterans Affairs | Purchase Order | 611430 | RATIFICATION FOR CRUCIAL CONVERSATIONS | $9,100 | $9,100 | May 17, 2023 | May 30, 2024 | Dallas, TX | usaspending.gov |
| 19ES6023P1196 | Department of State | Purchase Order | 611430 | 7203.1 CRUCIAL CONVERSATIONS TRAINING | $6,000 | $30,900 | September 12, 2023 | February 28, 2024 | El Salvador | usaspending.gov |
| 75N96023P00068 | Department of Health and Human Services | Purchase Order | 611430 | CULTURAL CONVERSATION FOR MASTERING DIALOGUE VIRTUAL CLASS. | $5,431 | $64,006 | February 1, 2023 | January 31, 2024 | Durham, NC | usaspending.gov |
| 45450125P1667 | Equal Employment Opportunity Commission | Purchase Order | 541618 | TRAINING | $4,134 | $4,134 | July 24, 2025 | July 23, 2026 | Charlotte, NC | usaspending.gov |
| SPMYM121P1034 | Department of Defense | Purchase Order | 511130 | N4215810210477 TRAINING KITS | $0 | $13,250 | May 5, 2021 | May 12, 2021 | Portsmouth, VA | usaspending.gov |
| W91QF425DA007 | Department of Defense | IDC | 513130 | STRENGTHS DEPLOYMENT INVENTORY (SDI) PROCUREMENT FOR ARMY MANAGEMENT STAFF COLLEGE (AMSC) CIVILIAN EDUCATION SYSTEM (CES) COURSES. | $0 | $1,615,336 | March 31, 2025 | usaspending.gov | ||
| 19ES6024P0969 | Department of State | Purchase Order | 611710 | 7222 CRUCIAL INFLUENCE AND GETTING THINGS DONE COURSES | $0 | $0 | August 20, 2024 | March 14, 2025 | El Salvador | usaspending.gov |
| 19ES6024P0970 | Department of State | Purchase Order | 611710 | 7222 CRUCIAL CONVERSATIONS AND POWER OF HABIT COURSES | $0 | $0 | August 20, 2024 | March 20, 2025 | El Salvador | usaspending.gov |
| 93310021P0008 | Federal Mediation and Conciliation Service | Purchase Order | 611430 | CONFLICT MANAGEMENT CERTIFICATION COURSES | $-1 | $270,155 | April 5, 2021 | April 4, 2022 | Provo, UT | usaspending.gov |
| 36C25722P0795 | Department of Veterans Affairs | Purchase Order | 611430 | CRUCIAL CONVERSATION KITS AND TRAINER CERTIFICATION | $-1,936 | $23,300 | September 14, 2022 | September 30, 2022 | Provo, UT | usaspending.gov |
| 36C25922C0152 | Department of Veterans Affairs | Definitive Contract | 611430 | CRUCIAL CONVERSATION TRAINING | $-2,607 | $169,005 | September 29, 2022 | September 28, 2025 | Provo, UT | usaspending.gov |
| 15BNAS23C00000202 | Department of Justice | Definitive Contract | 611430 | CRUCIAL LEARNING TRAINING 1. CRUCIAL CONVERSATIONS FOR ACCOUNTABILITY 2. GETTING THINGS DONE V3 3. POWER OF HABIT | $-22,685 | $146,393 | September 25, 2023 | January 31, 2024 | Provo, UT | usaspending.gov |
Also on SpecStream
- All recipients under NAICS 611430 Professional and Management Development Training
- All recipients under NAICS 611710 Educational Support Services
- All recipients under NAICS 513130 Book Publishers
- Open opportunities under NAICS 611430
- Open opportunities under NAICS 611710
- Open opportunities under NAICS 513130
Updated October 6, 2026. Read from USAspending.gov. Public U.S. federal spending data (U.S. Department of the Treasury). Obligations are the contract actions dated in fiscal years 2024 to 2027 of the USAspending.gov award archive of 2026-10-06; a contract's total value is its current value as USAspending reports it, including earlier years. Recipients are matched on their SAM.gov UEI, never on the name, and are shown as the government prints them. Sole proprietorships and opted-out entities count in the totals and are not named. Free to reuse with credit to SpecStream under CC BY 4.0. Spot a wrong value? Write to [email protected] with the link to this page.